Customer stories & testimonials
Show the customer’s problem, their experience implementing the product, and the results they can substantiate.
Use it for: Sales follow-up, case-study pages, campaignsCustomer & product videos
Give buyers a clear demonstration, relevant customer evidence, and answers your sales team can send.
For teams whose buyers need to understand the product and evaluate how it would work for them.
THE FORMATSWhat you can
What you can
commission.
Product demonstrations & explainers
Make the product understandable through a working example, screen recordings, and clear visual explanation.
Use it for: First outreach, product pages, technical evaluationBuyer FAQs & onboarding
Answer recurring questions about implementation, use cases, and getting started in short, individually shareable videos.
Use it for: Sales emails, support replies, onboardingSCOPE & DELIVERYThe work
The work
behind the release.
Your proposal sets the formats, quantities, review rounds, timing, and responsibilities. We list original pieces, shorter edits, and format versions separately.
- An audience and buyer-question brief
- Customer or expert interview preparation
- Product capture and supporting footage
- A complete film and individually shareable answers
- Captions, transcripts, and guidance on where to use each asset
PLANNING THE PROJECTA few useful
A few useful
details.
Do we need a customer ready to participate?
Customer films need a willing customer and permission to use their interview and results. We help prepare the brief and interview. Product demonstrations and expert FAQs can begin with your internal team.
Can our reps send the videos directly?
Yes. We plan short answers around individual buying questions and provide titles, transcripts, and suggested use. Hosting and CRM placement can be included in the scope.
Can these videos support social campaigns too?
Yes. Customer excerpts and useful product explanations can be edited for social. We agree on public claims, customer permissions, and the next action before publication.
Tell us what your
company needs.
Share the audience, the occasion, and the material you already have. We’ll work out the right scope together.